In this series of Articles, i will note the Factors why Real Estate Brokers / Agents don't achieve their goals. As some may well know already, the Sales Process we All have to deal with are the following :
1) Preparing for the Sale
2) Greeting the Client
3) Moving into the Sale
4) Handling Objections
5) Follow Up
6) Closing the Deal
From my experience, "Follow Up" is one of the most important variable and the toughest to overcome. It requires so much Discipline, Resiliency and Commitment to help / achieve the goal set.
Take note of the importantance of Follow Up :
1) Seventy percent ( 70% ) of Sales ( that's factoring all marketing related activities / jobs ) happen upon a Follow Up
2) Untimely response for request for information ( each Client wants to get details soonest, surprisingly, online inquiries get their reply at an average of 7 days upon inquiry )
3) Not delivering and over promising ( this causes disappointment thus risking losing the Client and possible referrals )
4) Going for the Close ( studies have shown that it takes a minimum of 5 attempts to Close a Deal, patience is Virtue ! )
My two cents worth ...
Other useful blogs which discusses other facets of Real Estate Marketing may be found in the blog section of my website.
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Finally, should you have a property for SALE or LEASE, let me know if our office could be of assistance.
Thank you.
robert
Robert G. Sarmiento Properties
Professional Affiliation :
Philippine Association of Real Estate Boards
Member, City of Taguig Real Estate Board 2016 - 2018
Real Estate Broker’s Association of the Philippines 2000 - 2015
President, Greenhills Chapter 2008, 2009
Philippine Association of Real Estate Boards
San Juan Mandaluyong Chapter 1998 -1999
PRC # 6569
PRC Lecturer’s License # 0294
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